Field sales CRM · Australia

The field sales CRM for
beverage and FMCG brands

One platform for the route, the visit, the order and the Xero invoice. Built in Australia for teams that sell on the road.

Explore Features

Working with Australian beverage brands

Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk
Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk
Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk
Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk
Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk
Esker
Kaiju
Local
Imperial Measures Distilling
Commonfolk

In the field

Take the order on the road.

The web is the hub, the field runs on the app. Confirm an order at the bar and it is in Xero and your accounts inbox before you are back in the van.

  • Full CRM offline
  • Line-item orders on mobile
  • Pricing and deals evaluated on device
  • Changes queue and sync on reconnect
  • Pushed to Xero as the invoice
  • Order email to your accounts team
9:41
SUPA IGA Werribee
Site visit
9:42 AM · in person
In progress
Objectives
Check stock and rotation
Pitch Day Trippin' TIPA
Confirm reorder for Friday
Follow-up · order review
Fri 10 Jul, 10:00 AM
Scheduled
Complete Interaction

One platform, the whole operation. CRM, planner, orders and reporting.

Planner

Learn more

IPA plans the week around cadence, priority and who is at risk.

Mon
3
visits
Tue
4
visits
Wed
2
visits
Thu
3
visits
Fri
2
visits
14 visits planned by IPA around cadence and risk

Sales Orders

Learn more

Line-item orders priced with trading terms, pushed straight to your accounting.

Day Trippin' TIPA · 4 cases$712.00
Easy Does It Pale · 2 cases$328.00
Total inc. terms$1,502.40
Pushed to Xero

Products & Pricing

Learn more

Your catalogue with price sheets, deals and case pricing built in.

Day Trippin' TIPA
Case of 16
$178.00
Easy Does It Pale
Case of 16
$164.00
Mushonyi Rwanda
50L keg
$410.00
On-premise price sheet5+ cases · free delivery

Connections

Learn more

Every venue with its cadence, trading terms and visit history.

The Lantern Hotel
Weekly
Active
Maple & Co Grocers
Fortnightly
At risk
The Copper Tap
New Lead

Pipeline

Learn more

Every account staged, valued and visible to the whole team.

New
Copper Tap
Union Hse
Contacted
Eastgate Mkt
Harbourview
Qualified
Riverside
Active
Lantern Htl
Maple & Co
Park Hotel

Customer Map

Every account and prospect pinned by status. Your whole patch at a glance.

Scouting

Learn more

Find your next customers: venues mapped across Australia, NZ and the UK, ready for the pipeline.

Built-in AI

The daily brief, account summaries and the follow-up queue, on every seat.

Today's Brief12m ago

Your visit to Maple & Co Grocers is overdue, start there. Two reorders are due in Richmond.

Reorder due · SUPA IGA Werribee92%
Create order

Reporting

Six dashboards on your full data set. No record caps.

Team activitylast 10 weeks

Up and running in days. Not months.

Onboarding is done with you, not left to you. Real people bring your data across, configure your pricing, and train the team. Imports are free and unlimited, and there's nothing to install.

Import connections
AI mapped
connections.csv
412 rows · 12 columns
Business nameConnection
Contact emailPrimary contact
Delivery addressMap location
Last order dateOrder history
12 of 12 columns matched · duplicates merged
Import 412 connections

Back at the desk

IPA builds the week in the hub.

Review the planned routes with ETAs, drive time and efficiency, drag a stop to reorder, and save the plan. Everything the field does lands back here as it happens: coverage, visit cadence and pipeline, without chasing anyone for reports.

app.lemmonade.au
Review Routes in the Lemmonade planner

AI included

The admin does itself.

A brief each morning, a summary on every account, and suggested actions with a confidence score. Included for every paying user, not an add-on.

  • Daily brief
  • Connection summaries and insights
  • Suggested action items
  • AI data enrichment
Today's Brief12m ago

Your visit to Maple & Co Grocers is overdue, they're 31 days quiet on a fortnightly cycle, so start there. BWS Bridge Rd ordered weekly for 8 months and has gone silent for 3 weeks, worth a call before you head out. Two reorders are due in Richmond, and The Copper Tap is ready for a first visit.

Written from your suggested actions, fresh each morning.
LemmonadeLemmonadeXeroXero
Connected
Contacts & peopleTwo-way
Products & itemsTwo-way
Sales orders → invoicesUpdates sync back
Create a contact or product in Lemmonade and it lands in Xero too.

Integrations

Plays well with your stack.

Xero syncs fully two-way, and HubSpot imports are live today. Unleashed, Ordermentum and CartonCloud are on the way, with guided migration from Salesforce, Pipedrive and Monday.

Keep your production software. Lemmonade runs everything customer-facing and hands the numbers to the rest of your stack.

  • Two-way Xero sync
  • Unleashed and Ordermentum on the way
  • HubSpot imports; CartonCloud 3PL soon
  • Webhook-driven sync
  • Free AI-mapped imports
  • Guided CRM migration
8–10 hrs

Freed per rep, every week.

110+

More productive visits per rep, per year.

Offline

CRM, planner and orders work with no signal.

$0

To import your customers. No per-record fees.

Leady

Leady is our free lead capture app for events and conventions. Scan a business card or badge, ask your qualifying questions, and walk out with a clean list instead of a pocket of cards.

Card and badge capture · custom questions · event leaderboards · completely free

Meet Leady

Pricing

Every feature in every seat. AI included.

Small Team

$99.99per seat / month
  • Every feature, including AI
  • Unlimited records and dashboards
  • Free AI-mapped imports
  • Two-way Xero sync

Growing Team

Custom
  • Everything in Small Team
  • Volume seat pricing
  • Guided data migration
  • Priority support

Frequently asked questions. Straight answers.

See it on your
own accounts

Get in touch and we will walk through Lemmonade with your territory, your accounts, and your stack.

View Pricing